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Sporting Events Search result for 'Sporting Events': Paper Excerpts: ... opportunities. Sales Promotion Executions Bottled water is a big seller at sporting events. So we will target affordable opportunities to sponsor major event like events. While this may add to the draw of people to sporting events and possibly make them more entertaining for the major sports events such as NFL, PGA Tour, NBA et cetera. The use of such events promised recognition of the brand by a events or playing sports. Both of these things are possible as many organizations treat clients to sporting events or For current students, after increasing their attendance at Cornell sporting events, specifically under attended events, ...
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Sources list for SPORTING EVENTS: Crompton, J.L. (1999). The economic impact of sports tournaments and events. Parks and Recreation, 34, 142-150.Sport Commissions and Amateur Sports Kelly, Sharon Pratt and Kenneth L. Shropshire. The Sports Franchise Game: Cities in Pursuit of Sports Franchises, Events, Stadiums, and Arenas. Philadelphia: University of Pennsylvania Press, 1995. Neighborhood Economies Wells, Melanie. "Sporting an Ad Blitz--Marketers Tie Brand Names to Major Events." USA Today, December 8, 1995. Ambush Marketing Diionno, M. (2005). Sports Culture `Stained' by Recent Events. Capital. 01/24/05; Section: Performance-Enhancing Drugs Diionno, M. (2005). Sports Culture `Stained' by Recent Events. Capital. 01/24/05; Section: Teen Pulse; Pg. C2. Retrieved April 20, 2005 from ProQuest database. Performance Enhancing Drugs More sources on "SPORTING EVENTS"
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